Analisis Rantai Pasok Pisang Lowe dan Implikasinya bagi Pengembangan Agribisnis Berkelanjutan di Kabupaten Banggai
DOI:
https://doi.org/10.38035/sjam.v4i3.1254Kata Kunci:
Pisang Lowe, Rantai Pasok, Margin Pemasaran, Agribisnis Berkelanjutan, Nilai TambahAbstrak
Pisang Lowe merupakan komoditas lokal Kabupaten Banggai yang berpotensi dikembangkan melalui penguatan rantai pasok dan peningkatan nilai tambah agribisnis. Namun, pemetaan aliran produk, distribusi margin pemasaran, dan keterkaitan antara produksi dengan pengolahan lokal masih perlu diperjelas. Penelitian ini bertujuan menganalisis struktur rantai pasok Pisang Lowe, margin pemasaran, bagian harga yang diterima petani, serta implikasinya bagi pengembangan agribisnis berkelanjutan. Penelitian menggunakan pendekatan deskriptif kuantitatif dan kualitatif dengan melibatkan 40 responden di Kabupaten Banggai. Data dikumpulkan melalui kuesioner, observasi, serta informasi harga dan biaya dari pelaku rantai pasok, kemudian dianalisis melalui pemetaan rantai pasok dan perhitungan margin pemasaran serta bagian harga petani. Hasil penelitian menunjukkan bahwa rantai pasok melibatkan petani, pedagang pengumpul, pedagang hilir, dan konsumen. Dengan harga beli Rp15.000 per tandan dan harga jual Rp15.000 per sisir, margin kotor pedagang pengumpul mencapai Rp75.000 per tandan sebelum biaya pemasaran, sedangkan bagian harga petani sebesar 12,50%. Selain pemasaran buah segar, UMKM Anumami menyerap delapan tandan per hari untuk diolah menjadi keripik. Kebaruan penelitian terletak pada identifikasi keterkaitan rantai pasok buah segar dan pengolahan lokal sebagai dasar strategi penguatan kelembagaan, efisiensi pemasaran, dan peningkatan nilai tambah.
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