SEPBELAWATI, Dinar; MURFID, Risyad Fahri; AFFANDI, Firul Zubaid; SIMARMATA, Juliater; KEKE, Yulianti. Strategi Pemasaran Digital Emerging Brand Food & Beverage Yang Menargetkan Generasi Z Analisis SWOT dan Pendekatan Evidence-Based Pada Hotway’s Chicken. Jurnal Siber Multi Disiplin , [S. l.], v. 3, n. 4, p. 670–680, 2026. DOI: 10.38035/jsmd.v3i4.808. Disponível em: https://research.e-siber.org/JSMD/article/view/808. Acesso em: 8 jun. 2026.